Challenge Consulting and Design
How It Works     |     The Proof         About Us

THE FAST TRACK TO NEW CLIENTS AND THE PATH TO FREEDOM AND PURPOSE
How It Works     |     The Proof 
About Us

IT'S TIME TO LEVEL UP...

Want Help Implementing 
The #1 CUSTOMER ACQUISITION STRATEGY 
Of 2022 
So You Can Turn Complete Strangers Into Enthusiastic Buyers in 5 Days Or Less?

- With CERTIFIED CHALLENGE CONSULTANT-
Lori Landin
Trained & Mentored by 
tHE #1 gO-TO INDUSTRY expert ON CHALLENGes

Pedro is best known for helping entrepreneurs launch, grow, and scale their businesses with the power of free and paid challenges.

For a Limited Time Receive 1 to 1 guidance from Challenge Consultant, Lori Landin, who has been personally trained and mentored
By Pedro Adao, the creator of the challenge marketing system that has taken over the internet.

I'm LOOKING FOR A FEW Additional DREAM CLIENTS
Let's Increase Your Income 200% 
While Working Less...
Lori Landin
Owner / CEO  
Challenge Consultant,
Coach, & Affiliate
Trained & Mentored by Pedro Adao
Graduate of Crush It U
5 Figure Earner Award for Consulting
Schedule your FREE Breakthrough Challenge Consultation and walk away with a road map to a direct path towards leveling up your income with actionable steps. 

Using Pedro Adao's Proprietary frameworks and marketing system to analyze your business, you will gain clarity about your customer and understand what having a Challenge Consultant can do for you!
Only a few Free Sessions Available Per Week!
Lori Landin
Owner / CEO
Certified Challenge Consultant & Coach
Trained & Mentored by the Industry Leader
What Exactly Is A Challenge? 

Why Are They So Effective?

Challenges Are An Extremely Popular Way To Rapidly Build Trust and Break Through Customer Objections In Real-Time 
(Without The Need Of A Sales Team)

This high-level of efficiency and scalability offered by challenges is the first reason why this emerging marketing strategy is taking the industry by storm in 2022...
Challenges aren’t just a way to attract hot leads and build an active buyers list...
When paired with the RIGHT OFFER, they can also result in MASSIVE SALES. That’s because challenges help prospects visualize transformation using YOUR PRODUCT or SERVICE 
(while simultaneously taking active steps to achieve it).
In other words… THEY REALLY WORK.
It’s so effective in fact, that almost every entrepreneur that has done a challenge has shifted their marketing plan to focus on challenges because they just are simply outperforming every other marketing method.
One well designed challenge can be the highest and most efficient form of marketing you can do. It hits all the right buttons by rallying your customers around your product and getting them excited about accomplishing their goals.
And the second reason challenges are taking over right now is primarily because of one person...my mentor, Pedro Adao, "The Challenge Guy".
who as little as a year ago was an unknown industry outsider...
and now is an industry leading expert.

GET STARTED IN JUST 3 SIMPLE STEPS
STEP 1

Identifying
Your WHO

Get the guidance you need to pick your untapped micro-niche and target your perfect target audience with clarity.
STEP 2

Pinpointing Your WHAT

Outline your promised outcome & build your mission around the result your challenge will deliver.
STEP 3

Developing Your HOW

Construct your compelling value proposition and impact your audience with a high converting offer.
Lori Landin
Lori Landin
Owner / CEO  
Certified Challenge Consultant,
Board Certified Coach, 
Optimal Life Designer & Business Mentor
Trained & Mentored by the Industry Leader
International Speaker
Challenge Consulting and Design
With Lori Landin, CC

THE FAST TRACK TO NEW CLIENTS
AND THE PATH TO FREEDOM AND PURPOSE!
When I stepped out of my career in 2018, (a decision I made at a UPW Event), while in the midst of healing my body naturally from an incurable illness and dealing with the stress of my mother's failing health...

I had no idea what was about to come into my life.

My journey has led me to opportunities that I never even dreamed of.

At the beginning of June 2022, I had the privilege of standing with Pedro Adao, on the incredible stage at Worre Studios in Las Vegas, as he recognized me for accomplishing something that I had never seen coming.

And what made it even more special was the fact that I earned the award through serving my clients as their Challenge Consultant.

We truly are blessed as we give and as we serve others.

Until the beginning of 2021, I had no idea that I would become a Challenge Consultant and have the privilege of serving people globally...every day.

Nor did I know that I would be mentored by the Industry Leader, spend time in his home with his beautiful family, be trained almost daily by him, and be blessed to stand next to him on a stage in a famous virtual studio to be recognized for my efforts and accomplishments in serving my clients.

Until early 2022, I had no idea that I could become the founder of a Global Foundation, THE LORI LANDIN FOUNDATION, (Bringing nations together...in service, in unity, and in love), that would bless the lives of thousands...even within the first month of existence.

I didn't see that I would be serving people in countries all over the world and meeting each individuals' needs by "reaching out to the one".

I had no idea that I would be blessed to travel to these countries and speak to thousands of people and that I would feel such an overflowing amount of joy and love for them.

The journey that I am on is unbelievable...but it is real.

I am honored and feel so blessed to have these opportunities in my life and I am grateful that I made the decision to not only focus on intentionally developing more love and connection in my life, but to also say YES to the doors that have opened for me and to the people that have been brought into my life.

For each of you...I am grateful and I am here to serve you and to help you create the life that you desire.


~Lori Landin
Challenge consultant

  • Lori Landin is a Certified CHALLENGE CONSULTANT, Trained & mentored by Pedro Adao
  • ​Founder & CEO of Challenge Consulting and Design
  • ​Founder & CEO of THE LORI LANDIN FOUNDATION
  • ​Founder of "The Giving Heart Movement"
  • ​International Speaker
  • ​Graduate of Crush It U
  • ​5 Figure Earner Award as a Consultant - From Pedro Adao
  • ​Lori has been mentored by the #1 Go-To Industry Expert on Challenges. She uses his Challenge Model and meets regularly with Pedro and his Team.
  • ​She helps Entrepreneurs, Individuals and Business owners craft and design their 1st or next challenge, so they can use one of the Most Highly Effective and Successful Marketing Strategies to take their product or message out to the world!
  • She helps entrepreneurs, individuals, and business owners design their Challenge so that it can build/expand their list, turn cold traffic into warm traffic, and grow/scale their business...generating lifestyle-changing income.
  • Let Lori help you Grow & Scale your business and Change your Life through Challenge Marketing!
I was given this 5 Figure Earner Award by Pedro Adao for helping my first consulting client earn $50,000 during his first 5-day Challenge!

Pedro Adao and Lori Landin

Bari Baumgardner and Lori Landin

Let's do this journey called life...together!
I'm on a mission to serve...

To help you live your best life, make an impact in the world, & become who you are meant to be!

~Lori Landin

"Everything you want in life is on the other side of CRUSHING IT WITH CHALLENGES!"

~Pedro Adao

"BE MORE
DO MORE
HAVE MORE
MAKE MORE"

"You are meant for more!"

~Bari Baumgardner

"Live life with intention!
Live with purpose!
Live to bless others and your life will be filled with love, connection, and fulfillment!"

~Lori Landin

DON'T JUST TAKE her WORD FOR IT
Here's What some of her Clients Are Saying

a few Testimonials
"The first session I was blown away!"
"I just want to say thanks a million for your assistance with regards to your coaching service in setting up my challenge.  The first session I was blown away!  For the first time I saw and had soooooo much aha moments.  It is very clear that you know your stuff and the clarity you gave me in terms of knowing your customer avatar to offer creation was just amazing.  I walked away implementing immediately.  I can't express enough how you calmed me, inspired me, and boosted my confidence in myself.  This gave me so much trust in the process.  Your personality...so authentic, open, willing to give and to serve made me just want to be coached by you because I can see you want me to be so successful!

I appreciate you not only as a coach but now as a friend too.  To a bright and prosperous future together!"
Ricardo Van Rooi, South Africa
"LORI IS CLEARLY INVESTED IN HER CLIENTS' SUCCESS..."
"Lori provided me with clear, creative, and actionable ideas with regard to my offer and challenge design. In addition to being extremely competent at what she does, she is also clearly invested in her clients' success. If you are at all interested in taking your business to the next level with challenges then I highly recommend working with her."
Chad Nelson, Spain
"Lori was super helpful throughout the whole challenge!"
"She helped build our confidence and helped reassure me when I wasn't sure about some of the numbers or the sales that didn't rush in the first day..."

"So Lori's been, throughout the whole process, super super helpful!  If you ever get a chance to work with Lori, don't delay!  She's Awesome!  She will be there every step of the way for you and help you make sure that your challenges are a success!"
Adam Murray, USA
"If you need to hone in your online challenge designs, she is an amazing thinking partner!"
"Lori is a life-giver, she is kind, and her heart is so big and she really truly cares.  

If you need to hone in your online challenge designs she is an amazing thinking partner.  

Maybe you are looking to help those that truly need our help.  Please consider her foundation: TheLoriLandinFoundation.org.  

She believes you can change the world, and if you ask me, we all need people in our life that are world changers.  I am grateful to call her friend."
Lori Raupe, USA
"LORI DID A GREAT REVIEW OF WHAT WAS PLANNED, IN PROCESS AND THOUGHT OF FOR FUTURE."
"Lori did a great review of what was planned, in process and thought of for future."

"She brought a great congruency and helped me see a much better flow for those I serve! Amazing work...Thank you so much!"

"I LOVE targeted sessions! I thank you!"
Judy Kruis, USA
"She is kind, loving, patient...She gave me hope, love, and assurance...she is my rescuer angel."
"Dear...My Mother / Mentor / Guardian Angel,

I remember when I connected with you, I was literally nothing.  I had lost hope in everything.  Goals and ambitions had gone.  

After serving my mission with the Church of Jesus Christ of Latter-Day Saints...I remember after my mission, I did not have a place to stay because my parents passed away while I was on my mission.  The remaining relatives had to sell everything so they could compensate the things that was damaged during the accident and also pay the hospital bills and funeral services.

I was homeless.  I used to stay at church compound with no food sometimes, and no beddings at all.

After fasting and prayer for almost a week, I was guided to Mom Lori.  I call her mom because she helped me.  She gave me hope, love, and assurance.  She supported me.  She started giving me food, coaching me how to keep up with life.  She taught me how to be self-reliant by setting up a business for me.  Today I'm selling groceries.  She did not stop there.  She ensured I have shelter, food, and good medication.  Mother Lori...she is my rescuer Angel.  Today I can surely testify that God sent her to come and rescue me.  The Lord sent her to come take care of me after both my parents passed away.

She is kind, loving, patient.

One old man said and I quote "Madam Lori reminds me of Jesus Christ.  She is so kind, loving, and free to Give".  I have experienced her love in my life.  Through her, I was able to get a scholarship to go study at Brigham Young University Idaho USA.

Today, she's supporting 123 children in Kenya.  The Lori Landin Foundation has supported community and individuals with school fees, house rent, food, and paying medication.

Lori...she's a mother, a mentor, Angel.  I am grateful to connect with her.  I am grateful that today I can be able to make a sober decision, make good choices.  Through her, I can be able to serve other people with love, patience, and giving freely.  She taught me how to be kind and never to give up.  She molded me to be a good son...transparent and accountable and grateful for alot of learning opportunity."

Habil Oluoch, Kenya

JOIN THE CHALLENGE MOVEMENT
Let Lori HELP You 
(YOUR OFFER), (WHAT OUTCOME WILL THEY HAVE) ?
~ cRAFT AND dESIGN yOUR 1ST OR nEXT CHALLENGE 
~build/expand your customer list
~turn cold traffic into warm traffic
~ grow & sCALE YOUR bUSINESS
~Generate lifestyle-changing iNCOME
~ MULTIPLY YOUR IMPACT
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